Now Playing: CSR Minute: September 22, 2009
ADDED: 9/22/2009 at 8:07 PM
The 3BL Media CSR Minute: 60 seconds or so of daily news and commentary on corporate social responsibility (CSR) and the triple bottom line (3BL).rrToday's Items: Macy's, Cause Marketing, HSBC, ACCESS, Microfinance Award, Living Cities, White PapersrrrLast week, Macy’s launched a “Coming Together” campaign to raise funds for 10 million meals to feed hungry Americans. The campaign features many celebrities, and is using social media as well as traditional mass media to reach donors. The retailer
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